2018-05-21
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8.31 False memories
1) False memories are constructed by combining actual memories with the content of suggestions received from others.
2) During the process, individuals may forget the source of the information.
3) This is a classic example of source confusion, in which the content and the source become dissociated.
4) Of course, because we can implant false childhood memories in some individuals in no way implies that all memories that arise after suggestion are necessarily false.
5) Put another way, although experimental work on the creation of false memories may raise doubt about the validity of long-buried memories, such as repeated trauma, it in no way disproves them.
8.32 Carbon Detox
1) In his fascinating book Carbon Detox, George Marshall argues that people are not persuaded by information.
2) Our views are formed by the views of the people with whom we mix. Of the narratives that might penetrate these circles, we are more likely to listen to those that offer us some reward.
3) He proposes that instead of arguing for sacrifice, environmentalists should show where the rewards might lie.
4) We should emphasize the old-fashioned virtues of uniting in the face of a crisis, of resourcefulness and community action.
8.33 New Energy
1) Many countries suffer from a shortage of scholars of new energy.
2) Especially engineers about energy.
3) With the climate change, the money distributed in energy research will double.
4) Become an engineer not only means more opportunities in their career but will gain more money in their research.
8.34 Battle with enemy
1) With regard to defence, the purpose of the military is to defend the nation and be prepared to do battles with its enemy.
2) How do you do battle with your enemy?
3) The idea is to destroy the enemy’s productive capacity, and depending upon the economic foundation, that the productive capacity is different in each case.
4) So in the agrarian era, if you need to destroy the enemy’s productive capacity, what you want to do is bum his fields, or if you’re really vicious, salt them.
5) But in the industrial era destroying the enemy’s productive capacity means bombing the factories which are located in the cities.
6) Now in the information era, destroying the enemy’s productive capacity means destroying the information infrastructure.
8.35 An underperforming company
1) Take an underperforming company
2) Add some generous helping of debt, a few spoonful of management incentives and trim all the fat.
3) Leave to cook for five years and you have a feast of profits.
4) That has been the recipe for private-equity groups during the past 200 years.
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